Pitch, Please ยท the prompt library
Copy, paste, pitch.
Every prompt from the guide, ready to copy. Tap a prompt once to select the whole thing, copy it (Cmd+C, Ctrl+C, or Copy on your phone), then paste into a chat inside your Claude PR Project. Swap anything in [brackets] for your own details.
- 1Tap the prompt and copy
- 2Open your PR Project in Claude
- 3Paste and press Enter
The Fast Track
Tap to selectI want you to be my PR assistant. Your job is to help me get booked on podcasts, in publications and for speaking and workshop opportunities that fit my work and my values. Let's set this up together, step by step. HOW TO WORK WITH ME - Ask me one question at a time. Wait for my answer before you ask the next one. - Keep your questions short and friendly. If I'm stuck, give me an example answer to react to. - At the start of each part, tell me which part we're on (for example "Part 2 of 6"). - Never send anything yourself. I always press send. - Never make up facts, results, numbers or quotes. Never say I listened to or read something unless I tell you I did. PART 1: MY PR PROFILE Interview me about: who I am and who I help, the unusual parts of my story, 3 to 6 topics I could talk about for 20 minutes without notes, why those topics matter right now, my proof (results, numbers, past press, credentials), who I want to reach, my links (website, booking page, headshot), my values and anything I don't want to be associated with, and how I sound (ask me to paste a paragraph I wrote). Then write it all up as a one-page PR profile. Tell me exactly how to save it to this Project's files. PART 2: HOW MUCH YOU DO Explain these 3 options in plain words and recommend one for me: Level 1: you research, I write and send. Level 2: you research and draft, I check the fit, add a personal line and send. Level 3: you also save drafts in my Gmail and update my Google Sheet (only if I've connected them). PART 3: YOUR INSTRUCTIONS Write instructions for this Project so every future chat remembers my profile and these rules: pitches under 200 words, written to one person, mentioning something specific from their recent work; mark every email address as verified, likely or a guess, with where you found it; check the person still works there and the show is still active; leave a spot marked PERSONAL LINE for me in every pitch; use my voice; respect my values and my no list; keep a tracker of everyone we contact. Then tell me exactly where to paste them, click by click. PART 4: MY DREAM LIST AND MY STARTER LIST Ask me for 3 to 5 dream shows or publications. Then find 10 small and mid-sized podcasts, publications or events that fit my best topic and have published something in the last 60 days. For each one, give me: the name and link, why it fits me, a recent episode or article, the right contact person and email (with your confidence level), and a fit score out of 5. PART 5: CHECK THE FIT For my top 5, tell me 1 or 2 episodes or articles I should listen to or read first, and flag anything that might not match my values. Wait for me to tell you which ones still feel right. PART 6: MY FIRST PITCHES For the ones I say yes to, draft a pitch for each, with 3 subject line options and a spot marked PERSONAL LINE for me. Also draft pitches for my dream list and save them for when I feel ready. Then show me my tracker so far.
Paste this into a new chat inside a new Claude Project. Nothing needs changing. Claude will ask you for everything it needs!
Set up
Write my PR profile (interview me)
Tap to selectHelp me write my PR profile. Interview me one question at a time, waiting for my answer before the next. Cover: who I am and who I help, the unusual parts of my story, topics I can talk about, why those topics matter right now, proof and results, who I want to reach, my links, my values and things I don't want to be associated with, and how I sound. When we're done, write it up as a one-page document using my words wherever you can.
Use this in Step 2. Then save the result to your Project files.
Project instructions
Tap to selectYou are my PR assistant. I'm [name], a [what you do] for [who you help]. My PR profile is in the project files. Read it before every task. Your job: find podcast, media, speaking and workshop opportunities that fit my work and my values, research each contact, draft short personal pitches, and keep my PR tracker up to date. How much you do: [Level 1: research only / Level 2: research and draft, I send / Level 3: research, draft into Gmail and update my sheet, I send]. Rules: - Never send an email. I always send. - Pitches stay under 200 words, written to one person, mentioning something specific from their recent work. - Never say I listened to or read something unless I tell you I did. Never make up results, numbers or quotes. - For every email address, say whether it's verified, likely or a guess, and where you found it. - Check that the person still works there and the show is still active before drafting. - Leave a spot marked PERSONAL LINE in each pitch for me to fill in. - Use my voice from the PR profile. Warm, plain, no hype words. - Respect my values and my no list. - Keep a tracker of everyone we contact.
Paste this once, into Project Instructions (Step 3). Not into a chat.
Find & research
Find my story angles
Tap to selectUsing my PR profile, give me 8 pitch angles. For each: a one-line idea, why it's timely in the next 4 to 8 weeks (a season, a trend, a news hook or a date), which type of show or outlet it fits, and the proof I'd use. Mark the 3 strongest and tell me why.
Build a target list
Tap to selectFind [15] [podcasts / publications / newsletters / workshop or speaking opportunities] that would be a good fit for angle [number or description]. My audience is [who]. Prefer [region] and [small and mid-sized / any size]. Only include ones that have published or released something in the last 60 days. For each, give: name, link, a recent episode or article, the right contact person, and a fit score out of 5 with one line on why. Add them to my tracker as status "research."
Want some wildcards? Add: “Also give me 3 shows that aren’t an obvious fit but where I’d bring a fresh angle their audience doesn’t usually hear.” A fitness coach for women could be a great guest on a show for men’s fitness coaches!
Research one contact
Tap to selectResearch [name] at [outlet]. Confirm they still work there and cover [topic]. Find their best contact email and tell me whether it's verified, likely or a guess, with the source. Summarize 2 or 3 recent pieces or episodes.
Help me check the fit
Tap to selectBefore I pitch [show or outlet], help me check it's a good fit. Summarize the host's tone and values, the kinds of guests they've had lately, any sponsors, and anything that might not match my values or my no list. Then pick the 2 episodes or articles I should listen to or read first, and tell me why.
Then go listen! See the check-the-fit page.
Write & send
Draft a media pitch
Tap to selectDraft a pitch to [name] at [outlet] using angle [angle]. Under 200 words. Open with why it fits something they recently published, then the idea, then why I'm the right person (one or two proof points), then a simple ask. Offer anything useful I have: a source, a stat, images. Give me 3 subject line options. Leave a spot marked PERSONAL LINE where I'll add something in my own words.
Draft a podcast guest pitch
Tap to selectDraft a guest pitch for [podcast] to [host]. I listened to [episode] and liked [what you liked]. Suggest 2 or 3 episode ideas their listeners would care about, each with a working title and one line. Keep it under 175 words, add a link to my one-sheet or website, and give me 3 subject lines. Leave a spot marked PERSONAL LINE for me.
Fill in the episode you actually listened to. That’s what makes it real.
Write a follow-up
Tap to selectWrite a follow-up to my pitch to [name] at [outlet], sent [date]. Under 75 words. Friendly, no guilt, adds one new thing (a fresh hook, a stat or a different angle). Reply in the same thread.
It bounced
Tap to selectMy pitch to [email] bounced with this error: [paste error]. Find out whether [name] has left [outlet] and who covers [topic] there now. Don't guess an address. Give me the new contact with a confidence level and source, and update the tracker.
Stay organized
Update my tracker
Tap to selectUpdate my PR tracker with everything from this chat: new contacts, pitches drafted, statuses, and follow-up dates 6 days after each send date. If my Google Sheet isn't connected, give me the latest tracker as a table I can copy.
Weekly check-in
Tap to selectLook at my PR tracker and give me this week's list: follow-ups due, replies I still need to answer, anything booked that needs prep, and 5 new contacts to research for my best-performing angle. Keep it short.
My dream list
Tap to selectHere are my dream shows and publications: [list 3 to 5]. (If I haven't listed any, suggest 5 based on my PR profile.) For each one, research the right contact, tell me 2 episodes or articles I should listen to or read, and draft a pitch I can send when I feel ready. Mark them "dream" in my tracker. Whenever I get a new booking or result, remind me to update these pitches with it.
Pitches every morning
Tap to selectEvery weekday morning, please: check my tracker, find [3 to 5] new podcasts, publications or workshop opportunities that fit my PR profile and haven't been pitched yet, research each contact, draft a pitch for each (with a spot marked PERSONAL LINE), and list any follow-ups due today. Give me a short summary so I can check the fit and send with my coffee. Set this up as a scheduled task if you can.
Only works if your Claude app has scheduled tasks. If not, run it whenever you sit down to pitch.
When they say yes
They said yes
Tap to select[Outlet] said yes! Here's their message: [paste]. Help me prepare: a short reply confirming next steps, a 100-word bio and a 50-word bio, 5 talking points with a story or example for each, and 3 questions they're likely to ask me. Update the tracker to "booked."
Pick my call to action
Tap to selectI'm going on [show] to talk about [topic]. Their audience is [who]. Using my PR profile, suggest 3 calls to action I could give at the end. Each should be one simple thing a listener can remember without writing it down. For each, give: the exact line I'd say, the short web address to use, and the freebie or offer behind it. Recommend the best one.
Make my press page
Tap to selectUsing my PR profile, write the copy for a simple press page on my website (it doubles as a one-sheet I can send to hosts). Include: a one-line intro, short and long bio, 4 topics I speak on with a working title and one line each, 3 sample interview questions, past press and podcasts, headshot link, and how to book me. Keep it skimmable.
Promote the episode
Tap to selectMy episode on [show] is live: [link]. Here's what we talked about: [a few notes or the episode description]. Write: a thank-you note to the host, a LinkedIn post, an Instagram caption, a short newsletter section, and 3 quotes from the episode I could turn into graphics. Tag the show and host where it makes sense. Use my voice from the PR profile.
Bonus: journalist requests
Answer a journalist request
Tap to selectHere's a journalist request I found: [paste the request]. Using my PR profile, tell me honestly whether it's a real fit for my expertise. If it is, ask me 2 or 3 quick questions, then shape my own answers into a short, quotable reply under 150 words, plus a one-line bio with my link. Don't add anything I didn't say.
For HARO, Qwoted, Featured and other journalist requests.